The barcode as we know it is evolving. By December 2027, retailers must upgrade their POS systems to support next gen 2D barcodes, that not only store significantly more data but can also be scanned by consumer smartphones. Creating an opportunity for businesses to connect directly with consumers like never before.

Register now to join GS1’s General Manager- Industry Engagement, Bonnie Ryan, and Infios’ Director of Solution Delivery, Darren O’Connor, as they discuss the strategy behind the shift and the opportunities it unlocks, what the global transition means for you, as well as what you need to do before the deadline to stay compliant and competitive.